Twitter’s new verified service will include gold checks for the company, Elon Musk has confirmed

Twitter plans to roll out its updated verified program next Friday with manual authentication and different colored check marks for different types of users, Elon Musk said. Tweet. “Gold checks for companies, gray checks for government, blue for individuals (celebrity or not) and all verified accounts will be manually authenticated before the check is activated,” he said.

musk As previously stated That Twitter will “probably use [a] Checks are different colors for organizations than for individuals.” However, this is the first time he’s revealed what those colors might be. It’s unclear whether all verified users, including government and industry, will have to pay the $8 per month Twitter Blue fee.

In a later tweet, Musk added that “individuals may have secondary micro-logos to show that they belong to an organization if verified by that organization.” However, all individual users will have the same blue check mark “eg [the] The boundaries of what constitutes ‘significant’ are otherwise very subjective,” he said.

Musk originally launched his new verification program with the idea that anyone who joined Twitter Blue for $8 a month would get a blue checkmark. Many predicted, however, that the system quickly turned into a goat rodeo due to account impersonation and was shut down after just 48 hours. In one example, an Eli Lilly impersonator Tweet That “insulin is now free,” prompted the company to apologize for the tweet Another Eli Lilly impersonator then apologized and apologized.

Musk originally said the revised verified program would launch on November 29, but his latest tweet puts the date on December 2.

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